Senior Marketing Consultant

The role

DLG are now Agile!

This years been a monumental one for DLG as weve transitioned to an Agile way of working. Put simply, its all about smashing down the barriers and releasing us from all from the things that get in our way so that we can achieve greatness for our customers and each other.

What we're looking for:

Two exciting opportunities have arisen for a Senior Marketing Consultant (one permanent and one 6 month FTC ) to join Direct Line on the B2B (Business to Business) side of the brand. Youll focus on planning, developing and delivering marketing activity to drive sales of our SME insurance products. Youll play a pivotal role in making our brand famous for providing high performance, tailored insurance for Britains small businesses.

Youll need to bring significant experience to this broad ranging marketing role. Youll be able to demonstrate where you have generated and worked with customer insight, contributed to new proposition development, as well as planned and executed through-the-line marketing communications.

Youll have a particular flair for content setting the strategy, planning out whats needed to deliver against that strategy and able to deliver the content both yourself and alongside a specialist agency. Youll be well versed at managing stakeholders, managing budgets and have the ability to work in a fast paced and changing environment.

Who you'll be working with:

As part of Direct Line, youll work cross-functionally, within a Squad. Each Squad is tasked with a shared mission for which all Squad members are jointly accountable. The Squad methodology follows agile principles and processes and you will need to embrace this way of working to be part of a truly autonomous team.

As well as external creative and media agencies there are a number of different internal teams you'll be working with insight, effectiveness, category and financial promotions.

What you'll be doing:

Be the marketing expert within the Squad, contributing ideas, opportunities and input to drive forward the Squad mission, reporting on media performance, key initiatives and successes

Use customer insight to inform the marketing strategy needed to help deliver the Squads mission

Develop customer-led propositions and initiatives in support of the Squad mission

Plan and develop through-the-line marketing communications activity to deliver against the marketing strategy

What we'll give you:

We have a strong focus on developing you and your skill set and work hard to give you the tools to do so. In addition to this we also offer a generous benefits package including 25 days annual leave, family and work life balance focused options such as: flexible working, insurance savings for you as well as a range of other optional benefits.