Job Description
Regional Segment Marketing Manager EMEA - Genetic Disease Testing
The convergence of utility, access, price, and technology have made genomics a key component of testing for genetic disorders. Illuminas next generation sequencing technology has been foundational and is revolutionizing the way rare diseases are being diagnosed. As the utility of the genome is better understood, this market will continue to grow in importance.
As the EMEA Segment Marketing Manager for Genetic Disease Testing, you will be responsible for developing and executing a regional strategy to address this market opportunity and drive successful adoption of Illumina technology in the markets. The successful candidate will be accountable for the success of the segment regionally.
The candidate will work cross-functionally with the EMEA sales and regional marketing teams and with global marketing to capture and provide feedback on new market trends, insights and opportunities related to this market.
The role reports to the Associate Director, Clinical Segment Marketing EMEA.
Tasks and Responsibilities:
Decide on suitable strategies and objectives and assume responsibility by developing and controlling activities, deadlines and budgets
Understand competitive landscape, market drivers and trends likely to influence adoption within this segment
Assess program performance and aim to maximize ROI and prepare reports for internal stakeholders
When required, develop and maintain strong customer connections at various levels in private and academic organizations
Support the development of business plans around new segment applications.
Demonstrate command of scientific and technical knowledge on all illuminas solutions (Arrays and NGS)
Deep understanding of the IVD and data protection directives and regulations in EMEA
Identify opportunities for the development of new marketing and commercial collateral and tools (Application Notes, VOC, White papers, Customer testimonials videos and articles)
Maintain a collaborative and open working relationship with internal, cross-functional colleagues.
Represent the Company professionally, ethically, and morally at all time
All listed tasks and responsibilities are deemed as essential functions to this position; however, business conditions may require reasonable accommodations for additional task and responsibilities.
Preferred Educational Background:
Bachelors degree or greater in Life Sciences
Preferred Experiential Background:
Experience in Life Sciences / Genomics or Clinical field, with experience in Marketing,
Proven program management experience in the life science business
Proven ability to network at all levels within the customer organizations and in the broader marketplace
Self-motivated and self-directed individual who enjoys a challenging, relatively unstructured and dynamic work environment
Provide thought leadership in pursuing new and/or unconventional approaches to solve customer challenges, empowering and inspiring others to think and approach challenges in innovative ways
Demonstrated experience in successfully presenting complex concepts at all levels of an organization
Experience in developing customer targets and product positioning and messaging across multiple regional markets
Ability to objectively and critically analyze market and customer dynamics to uncover deep, meaningful insights
Identify change opportunities and develop clear and concise action plans to gain stakeholder commitment and increase followership
Ability to influence people and diverse stakeholder groups within a global, matrixed organization
INDHP
Illumina believes that everyone has the ability to make an impact, and we are proud to be an equal opportunities employer committed to providing employment opportunity regardless of sex, race, creed, color, gender, religion, marital status, domestic partner status, age, national origin or ancestry, physical or mental disability, medical condition, sexual orientation, pregnancy, military or veteran status, citizenship status, and genetic information.
Posted 2 Days Ago
Full time
18102-JOB
About Us
Do you want to make a difference? Illuminas mission is to improve human health by unlocking the power of the genome. If that inspires you, lets talk. Weve built a culture fueled by innovation, collaboration and openness, and established ourselves as the global leader in DNA sequencing and array-based technologies. Our people and our technology change lives by driving advancements in life sciences, oncology, reproductive health, agriculture and other emerging markets. Life at Illumina is about working with teammates who are deeply passionate about what we do, because we know that our work has the power to improve lives.
Were an established company with a track record of phenomenal growth. Just check out our investor events and presentations to learn about our financial accomplishments. Our growth isnt just in financials, weve been busy hiring the best and the brightest. Perhaps thats why MIT has ranked Illumina near the top of its Worlds Smartest Companies each of the last three years. If you thrive in a brilliant, fast-paced, and mission-driven environment, Illumina is the place for you. Join the journey of a lifet
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