Regional Digital Editor

Role: Regional Digital Editor
Salary: Up to £40,000

Reports to: Group Editorial Director

Primary Tasks

• Support the editorial director and deputy to create and deliver the agreed digital editorial strategy

• Use data and analytics to drive the content agenda, with the aim of increasing page views and engagement

• Build the brand s digital presence through additional platforms, as agreed with the Editorial Director or Deputy Editorial Director

• To transform the workflow and lead the newsroom with a digital-first process

• To develop and grow our digital presence and the way in which our brands interact with the wider community

• Work with commercial teams to increase monetisation of our digital content

Key Responsibilities

• Have a digital-first mindset, ensuring all content is produced for online first with consideration given to the timing of when articles are published

• Oversee production of content across our brands that is relevant, high-quality, engaging and improves our websites

• Drive digital growth across all platforms

• Produce and manage the production of hyperlocal and engaging digital content, including today stories, social media, live blogs and video content

• Be an active participant in and a promoter of all forms of social media both personally and on behalf of your brand including exploring new platforms as they emerge

• Manage the teams and processes to ensure all agreed content volumes, targets e.g. video, blogs etc and deadlines are met

• Work with central content team to promote engaging, hyperlocal content, targeting new audiences

• Liaise with the newsletter editor to create current, bespoke and engaging newsletters on an assortment of topics

• Share best practice and content ideas with other Group editors

• Take personal responsibility for driving your brand s digital growth to achieve agreed audience goals

• Understand and actively use analytics tools such as Chartbeat to analyse your audience data, identify trends, and share information with staff to improve their understanding

• Know the difference between SEO, social and website headlines to improve search performance

• Liaise with the production hub to push content to Atex for them to carry out auto-pagination

• Ensure there is sufficient content for the hub to produce and complete the printed newspapers, including liaising on key stories

• Support the training and development of staff, building upon the Career Pathway

• Maximise interaction with online users and readers, and frequently analyse, feed-back and action

• Support other editors across the Group as business needs require

• Produce content that is legally sound and complies with the Editors Code of Practice

• Immerse yourself and your brands in the community both in physical and virtual spaces. Continuously build contacts with editorial and commercial stakeholders